Social media is an incredibly useful and powerful tool which can help you to engage people around the world. While many of us will use social media for personal use, social media is increasingly used by organisations to engage members of the public. However, not everyone is up to speed with social media, which does change at a rapid pace. Here, we provide you with some simple guides to social media, including some templates to help you develop your digital social media strategy, which is a good step in helping you to understand why you want to use social media and how you will do so.

Simple guides to social media

Developing a social media strategy

 Editorial calendar template

 Editorial calendar template

A guide to using social media

A week to tweet self-paced Twitter course

 Part 1: Setting up an account

 Part 2: Following more people/organisations and tweeting

 Part 3: Retweeting, replying and likes

 Part 4: Hashtags

 Part 5: Posting links, pictures, GIFs and polls in your tweets

 Part 6: Direct messages, public and protected tweets and embedding a Twitter feed into a website

 Part 7: Using social media at #EULAR2017, #PARE2017 and other conferences and meetings

Presentations